FlexFit Arizona

Privacy Policy

Last updated: May 10, 2026

This Privacy Policy explains how FlexFit Arizona ("we," "us," or "our") collects, uses, and protects your personal information when you use our website at flexfitarizona.com or engage with our concierge fitness and recovery services in Phoenix, Arizona. We are committed to handling your information with care, transparency, and respect.

Table of Contents

  1. What Information We Collect
  2. How We Use Your Information
  3. When and With Whom We Share It
  4. Cookies and Tracking Technologies
  5. How Long We Keep Your Information
  6. How We Keep Your Information Safe
  7. Children's Privacy
  8. Your Privacy Rights
  9. Updates to This Policy
  10. Contact Us

1. What Information We Collect

Information You Provide Directly

When you book a session, fill out a client intake form, or contact us, we may collect:

  • Full name
  • Email address
  • Phone number
  • Home or preferred session address (for concierge services)
  • Health and physical condition information from intake forms (injuries, medical history, movement limitations) — collected solely to deliver safe, personalized service
  • Fitness goals and preferences
  • Billing and payment information (processed and stored by our payment partners — we do not store card numbers directly)

Information Collected Automatically

When you visit our website, we may automatically collect basic technical information: browser type, device type, pages visited, time on site, referring source, and general geographic location (city/region level — not precise GPS). This is collected through Squarespace's built-in analytics and standard cookies.

Note: We do not collect information about your race, ethnicity, sexual orientation, religious beliefs, or political views. The only sensitive data we collect is health-related information provided voluntarily by you to support safe service delivery.

2. How We Use Your Information

We use your information only for legitimate business purposes related to delivering our services:

  • Service delivery — to schedule, prepare for, and conduct your training, stretching, or recovery sessions
  • Health and safety — to review intake information and tailor sessions to your physical condition
  • Communication — to confirm bookings, send reminders, follow up after sessions, and respond to inquiries
  • Billing — to process payments for sessions, packages, and memberships through our payment processors
  • Service improvement — to understand how clients use our website so we can improve the experience
  • Marketing — to send occasional updates about services or scheduling changes, only if you have opted in or are an existing client. You may opt out at any time.

We do not use your information for automated decision-making or profiling.

3. When and With Whom We Share It

We do not sell your personal information. We do not share your information with advertisers or data brokers. We may share information only in the following limited circumstances:

Service Providers

We use the following third-party platforms to operate our business:

Legal Requirements

We may disclose your information if required by law, court order, or government authority, or to protect the rights, safety, or property of FlexFit Arizona or others.

Business Transfers

In the unlikely event of a sale or transfer of FlexFit Arizona's business, client information may be transferred as part of that transaction. You would be notified of any such change.

4. Cookies and Tracking Technologies

Our website uses cookies to make the site function properly and to understand how visitors use it in aggregate. We use essential cookies (required for booking forms and navigation) and Squarespace analytics cookies (aggregated, anonymized traffic data). We do not run third-party advertising cookies, retargeting, or behavioral tracking.

For full detail, see our Cookie Policy.

5. How Long We Keep Your Information

  • Active client records — retained for the duration of your relationship with FlexFit Arizona
  • Health intake information — retained for 24 months after your last session
  • Billing and payment records — retained for 5 years to meet tax and accounting requirements
  • Website analytics data — retained per Squarespace's data retention schedule

When retention periods expire, we securely delete or anonymize your information.

6. How We Keep Your Information Safe

We take reasonable steps to protect your information, relying on industry-standard platforms (Squarespace, Square) that maintain their own security certifications and encryption standards. Health information shared through intake forms is used only internally and is not transmitted to unrelated third parties.

No system is completely immune to breach. If you have concerns, contact us at TeamFlexRico@gmail.com.

7. Children's Privacy

Our services are intended for adults 18 years of age and older. We do not knowingly collect personal information from children under 18. If you believe your child has submitted information to us, please contact us at TeamFlexRico@gmail.com and we will promptly delete it.

8. Your Privacy Rights

As a U.S. resident — particularly under California's CCPA and other applicable state privacy laws — you may have the following rights:

  • Right to know — what personal information we have collected about you
  • Right to access — a copy of the personal information we hold
  • Right to correct — inaccurate information in your records
  • Right to delete — your personal information, subject to legal retention requirements
  • Right to opt out — of marketing communications at any time
  • Right to non-discrimination — we will not treat you differently for exercising your privacy rights

To exercise any of these rights, email TeamFlexRico@gmail.com. We will respond within 30 days.

You may opt out of marketing emails at any time by replying "UNSUBSCRIBE" or contacting us directly. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

9. Updates to This Policy

We may update this Privacy Policy from time to time as our services evolve or legal requirements change. The "Last updated" date at the top of this page reflects when the most recent changes were made. For material changes, we will notify existing clients via email.

10. Contact Us

If you have questions, concerns, or requests related to this Privacy Policy, please reach out:

FlexFit Arizona
Darien Rico, Founder
Phoenix, Arizona 85016
Email: TeamFlexRico@gmail.com
Website: flexfitarizona.com